Debut of New GoalQuest Web Site Provides Expanded View of Tools and Services
Web Resource Offers Colleges and Universities Insight Into Company's Technology, Content Development and Research Efforts; Introduces New Products and Services

New York, New York — November 3, 2006

GoalQuest Inc. announced the release of its new Web site ( www.goalquest.com ), which is designed to give colleges an expanded look at its suite of communication tools. The site includes snapshots of the company’s proprietary technologies, products and services, new research department and a content channel devoted to FYRe v.2, a comprehensive, highly customizable student development and retention curricula.

More than 130 colleges and universities have implemented GoalQuest's enrollment management tools to meet business and communication objectives in recruiting applications, increasing enrollment yield, retaining students, and developing effective parent and alumni relations.

According to Peter Kraft, chief executive officer and co-founder, "We are extremely pleased to be able to provide both current and prospective clients with a more detailed look at our tools for helping colleges and universities further their communication objectives – quickly and cost-effectively. Each of our programs was developed to help schools maximize capital resources and achieve real return on investment in their very first year. To prove this, GoalQuest.com includes a series of ROI Calculators which enable institutions to obtain their own estimates in real time."

New and expanded sections of the GoalQuest Web site include:

FYRe v.2 – The next-generation installment of GoalQuest's student development and success program, FYRe v.2., enables colleges and universities to build interactive retention curricula for college freshmen and other audiences, while still remaining cost-effective. Users may take a tour of the new offering, explore tools such as the FYRe v.2 ROI Calculator and schedule an on-campus presentation or Webinar.
Real-Time Reporting – GoalQuest's Reporting Center arms colleges and universities with need-to-know intelligence about prospects, parents, students and alumni.
Adaptive Deployment – GoalQuest pioneered the patent-pending technology, RDD™ (Recursive Data Deployment). RDD is a proprietary e-mail and Web-based deployment system that distributes modular "nuggets" of content to users over an extended period of time.
Variable Content – Variable Content enables institutions to cost-effectively deploy separate communication flows to key audiences such as high-academic performers, attrition risks, historically underrepresented populations, out-of-staters and international students.
Universe Suite of Tools – A collection of interactive, Web-based modules developed to engage users through virtual community building, blogs and messaging, co-curricular portfolios and online/offline scavenger hunts.
Results & Research – An inside look at how GoalQuest's research group determines the efficacy of its programs, including its approach to statistical analysis and survey development. Users can also download a sample report.
"An empirical foundation is essential for effective program development," said Dr. Adam B. Troy, director of research, who supervised the development of the new Results & Research section. "At GoalQuest, we are continually building and updating statistical models of student behavior based on tens of thousands of students across the country. Typical educational researchers simply do not have access to such an expansive information base. Research findings from our growing sources of student data not only lend evidence to the effectiveness of our approach, but also capture the essence of what drives academic choices."

About GoalQuest
GoalQuest, Inc. is a New York City-based software company specializing in innovative solutions for higher education. The Company's proprietary software assists colleges and universities in maximizing recruiting, enrollment yield, retention, parent communication and advancement efforts. Its suite of products, including eCRUIT™, FYRe™, PICS™, AlumNet™ as well as its Universe™ tools such as UPeers™ and UPortfolio™, are based on a revolutionary technology that immerses participants in highly interactive content. The tools provide clients with a full-featured reporting center and automated activity alerts that monitor the real-time interest trajectory of users. GoalQuest is a NASPA strategic partner. For additional information about GoalQuest, please visit the Company's Web site at http://www.goalquest.com or e-mail info@goalquest.com.


Contact:
Tracy Howe, EVP-Sales
GoalQuest, Inc.
Tel: (212) 868-3500, ext 108
E-mail: tracy@goalquest.com
 


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